Website Design in Pennsylvania: Tips and Strategies for 2011 Web Design
Pennsylvania businesses, new web design trends emerge every year within the web design industry and it’s important to understand and incorporate them into the upcoming year’s web design strategy. Beyond beautiful web design, your website should be current, visually appealing, and assist your marketing initiatives. If you’re interested in website design in Pennsylvania, read on to learn about these web design strategies for 2011.
Useful (and link rich) footers. A well thought out footer with many links is an excellent example of a 2011 website design strategy—practical and visually appealing with usability in mind. Your users will have an easier time navigating your website and you’ll enjoy the SEO benefits as well.
Mobile compatibility. On cyber Monday of 2010, ecommerce websites saw almost a 150% increase of mobile transactions compared to the previous year. As more internet users are choosing to browse websites and online resources for information, optimizing your website for mobile devices is becoming less of a trend and more of necessity for websites. Pennsylvania web design companies specialize in making online content available and render nicely for different types of mobile devices. Increasing amounts of website visitors are shopping and buying online too.
Ecommerce Mobile Compatibility. If you have an ecommerce website, don’t think that it doesn’t need to be mobile compatible. It’s estimated that shopping on cell phones and portable computers (think iPad, etc) accounted for approximately 5% of online sales (notable, but significant) as opposed to the previous year where mobile shopping sales were too small to measure.* If anything, more shoppers are using their mobile devices to do research and compare prices before making their purchases. Companies offering graphic design in Pennsylvania can ensure your ecommerce website is mobile friendly, as well as design aps that appeal to your online audience.
Designing around videos. We predict that the majority of mobile internet use is centered around watching videos, so this should be one of the considerations for 2011 Pennsylvania website design. Nearly half of all video views in the United States are from YouTube so consider creating your testimonials, ads, and how-to videos and uploading them to an optimized YouTube channel. Create a video gallery page on your website featuring videos linked from YouTube is a straightforward video web design strategy.
*Study according to Coremetrics.
- Effective Ecommerce Website Design Tips
- Website Design in Pennsylvania Should Now Include Smart Phone Applications
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On December 22, 2010